25 Day Challenge Intern Course

Lesson 2: Researching Your Niches

The following steps will enable you to develop a list of targeted leads that will not only push you over the $2,500 Commission mark but also set you up so that:

· You build relationships with people in your chosen area

· Have people / organizations tagged to you that are candidates for ongoing purchases of advertising and other products

· Set you up for Joint Venture Override Commissions as the Community Partners build the communities and refer people to Cagora

Step 1: Identify you 'Passions' and Interests that you can imagine yourself spending time gladly within those communities. You should focus mainly on the broad topics such as Horses

Resources: http://groups.yahoo.com

http://meetup.com/topics

http://index.browseworlds.com

Process: Write topics down on a 'Mindmap' or if you prefer just list them

Step 2: Submit your Preferences to communityenabler@gmail.com

Indicate whether you prefer to workalone or part of a team (alone is fine, you can still be a team player but prefer to do this by yourself)

Step 3: Start Researching your allocated areas to identify sub communities that have an 'Overture' search count of greater than 1,500 and that you can foresee people wanting to participate in an online community for that topic.

Can you imagine people posting videos, blogs, polls, articles, reviews and participating in forums about the topic.

Ideally we need to expect over time over 1,500 people will want to join the community and so that this is likely there would probably need to be over 20,000 people interested in the topic globally. An overture count of 1500 is also a good guideline but is not related to number fo potential people necessarily.

1. Identify a major topic

2. Review the sub communities on Browseworlds

3. Explore Yahoo Groups and Meetup noting the sub communities that look worthwhile (typically more than 3 Yahoo Groups)

4. Use Google or another search engine to review the area for ideas including searching if the topic was Crafts for 'Crafts Forum' 'Crafts Directory' Crafts Guide'

5. Organize your list and identify any relevant groupings under subheadings similar to how ArtsnCrafts was done on Browseworlds

6. Search Overture for the major term (eg crafts) and note its search count and the sub communities that look like online communities could be developed around them

7. Search Overture and note the search count of each topic

Resources: http://inventory.overture.com/d/searchinventory/suggestion/

http://index.browseworlds.com

Step 4: Submit your list for approval / comments top to communityenabler@gmail.com

Step 5: Spyfu Research

· username = cagora

· password = cagora

1. Click on My Domains Tab

2. Click on New

3. Create a List with 'Topic-YourName' eg Crafts-RobAnderson

4. Return to spyfu

5. Search the term

6. Click on 'more' to expand the list

7. Browse for domains that look relevant and preferably are a 'niche marketer'

8. Click on the link and then in top left 'Add to My Domains'

9. Browse additional approachable companies

Step 6: After you have done a few submit and email so we can check you are on the right track

Step 7: Complete prospects list and then notify by email again

Target: 30-40 Communities and 2-4 Prospects per Community